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Best Investments/trading ideas for the weekJoin our free webinar on September23,2026.

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| Role | Insider | Date | Transaction | Value | Shares |
|---|---|---|---|---|---|
| Chief Operating Officer | Geyer Clay Howard | May 22, 2026 | Buy | $55.2 | 8 |
| Chief Operating Officer | Geyer Clay Howard | May 22, 2026 | Buy | $6.35K | 925 |
| Chief Operating Officer | Geyer Clay Howard | May 21, 2026 | Buy | $293.47K | 45,080 |
| Principal Accounting Officer | Schmidt Michael Ryan | May 20, 2026 | Buy | $49.56K | 7,100 |
| Chief Marketing Officer | Wegener-Beyer Jessica Michele | May 20, 2026 | Buy | $20.02K | 3,098.324 |
| Insider | Viking Cake BR, LLC | May 15, 2026 | Sell | - | 5,809,391 |
| Director | Hernandez Jeffrey Robert | May 15, 2026 | Sell | - | 5,809,391 |
| Director | Cynosure Group, LLC | May 15, 2026 | Buy | $64.43M | 12,042,712 |
| Director | Brand Daniel Jordan | May 15, 2026 | Sell | - | 5,809,391 |
| Director | Cynosure Group, LLC | May 15, 2026 | Buy | $8.56M | 1,600,000 |
| Director | Brand Daniel Jordan | May 15, 2026 | Sell | - | 5,809,391 |
| Insider | Viking Cake BR, LLC | May 15, 2026 | Sell | - | 5,809,391 |
| Director | Hernandez Jeffrey Robert | May 15, 2026 | Sell | - | 5,809,391 |
| Director | Cynosure Group, LLC | May 15, 2026 | Buy | - | 12,042,712 |
| 10% Owner | Viking Cake BR, LLC | Sep 15, 2025 | Buy | $62.38M | 3,118,938 |
| Director | Brand Daniel Jordan | Sep 15, 2025 | Buy | $62.38M | 3,118,938 |
| Director | Pereboom Bryan Douglas | Sep 15, 2025 | Buy | $62.38M | 3,118,938 |
| Director | Spellmeyer Jacob Virgil | Sep 15, 2025 | Buy | $62.38M | 3,118,938 |
| Director | Hernandez Jeffrey Robert | Sep 15, 2025 | Buy | $62.38M | 3,118,938 |
Open-market purchases and sales reported on SEC form 4 over the last 10years. Awards, option exercises, gifts and other non-market form 4 activity are excluded. Chart markers group a day's filings by direction; the table lists each filing.